Branding

Branding can mean many different things to different people. A simple logo design can be all a client needs to start their dream concept. Some entities need their branding and identity to be carefully crafted to represent their ideals over vast applications and then meticulously managed over time to ensure the longevity of those ideals. Either way, a brand is the visual representation, and most recognized symbol, of your entity’s core values and purpose. Whether you’re looking to refresh an existing brand or start from scratch, I can help with that.

DAVID ATLANTA MAGAZINE

As the Art Director at David Atlanta Magazine, the longest running and only weekly LGBTQ+ publication in Atlanta, I was tasked with rebranding and maintaining that brand across multiple applications: internally and externally.

MEN OF DAVID COMPETITION

As a throwback to a long history of featuring local cover models, this charitable competition raised funds for multiple local charities. Contestants were charged with collecting donations with hopes of claiming a prize package and the title of that year’s Man of David.

FUTURE NIGHTCLUB

This brand new nightclub located at Underground Atlanta required a simple typographic logo design. A vibrant florescent color palette and a clean, angular typeface were used to invoke a futuristic world of neon lights and electronic music.

GOLIATH ATLANTA MAGAZINE

While David covered arts, entertainment, and nightlife its new monthly sister publication, Goliath Atlanta Magazine, focused on fashion and lifestyle. A less whimsical, more refined identity that remained true to its roots was required.

ORIGINALLY YOU FOUNDATION

A full identity package was needed for this new non-profit that fought against bullying and encouraged children to embrace their differences. Colors, typefaces, and imagery were carefully chosen to appeal to children and parents alike.

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